Turn Your 'Hard to Explain' Into 'Impossible to Ignore'
This site is for creative and spiritual people who've outgrown all the labels.
Maybe you’re pivoting, scaling or trying to introduce something totally new to the world - you’ve gotten as far as you know how to get in your business. You have an idea that basically works - but it still feels like you’re missing something big. There’s this invisible ceiling boxing in your revenue and your creative potential.
You know you haven't even scraped the surface of what you're capable of. You see other people charging premium prices for work that's honestly not as good as yours, and you think 'I should be making way more money than I am.'
It’s not about a template or formula. You want to build a world that allows you to be the creative day-to-day, help your people and make money.
You’re not just a better version of what already exists. You're a whole new category.
If that sounds like you then, yeah - you're definitely in the right place. It’s not just about a brand. I help creatives discover their expert voice, and turn it into niche authority that actually feels good to sell.
Become the Go-to For what you already do
Whether you stepped into entrepreneurship 5 months ago or 5 years ago, you didn't leave the beaten path to copy + paste everybody else in your niche. You left to build something entirely new. Your voice deserves an audience and your business deserves to run like a well-oiled machine, even if it is a little weird.
Underneath, there’s a bigger vision - a unique path you had to take to become who you are. And that matters. When your brand strategy is designed around your authority (instead of industry standards) you get to be yourself instead of hustle. You create systems that amplify your message - so the right people immediately recognize they need what you're offering.
That's what happens when your brand does the heavy lifting instead of the other way around.
Your best ideas aren’t doomed to a dusty basement or an external hard drive. You'll discover how to package the creative expertise you’ve been using instinctively all along. So you can start charging $5k for something that used to stress you out at $500, and have clients coming back for more.
Hi, I’m Astral TashA
I’ve been a hospitality specialist, a psychic, an artist, a baker and a candlestick maker. I’ve done a lot of cool (but weird) shit as an entrepreneur.
You and I got into this because we have gifts to share (& being your own boss was the only way for you). But, being an entrepreneur is no small task. Now you're asking:
How does my voice get heard in an endless ocean of content?
Am I over charging, undercharging or a secret third thing?
How do I create structure when what I have doesn’t exist yet?
After 10 years of building from scratch, I've learned how to make the unconventional actually profitable. My approach isn't just about better marketing tactics — it's finding your power as a creative. For that - you don’t just need permission, you need systems and models to execute.
That’s what I do because that’s what I’m good at, and I want creatives to make six-figure money, too.
STop explaining yourself,
start being yourself.
Here’s How we do it
Ready to turn your weird into your competitive advantage? We're not selling just a product or service - it’s about your creative leadership. The knowing you have in your bones, your unique way of doing things. By organizing the pieces of your story into a clear message, we see the foundations of a brand designed for optimal energy flow - not hustle, effort + exhaustion.
The secret sauce? Your story.
It's not about fitting yourself into another box. It’s not about your modality or your certifications. It's about creating a model that articulates + amplifies the value of what you have to offer so the right people can find it.
→ Let's start with YOUR story right now.
And the fastest way to find that? Look at your own journey.
The most important thing that needs to happen in your brand is that you know what you have, who you serve, and how you’re going to get your clients over the hump they are facing. This is critical in any brand strategy - but here’s the twist:
It’s not about your certifications, it’s about you, and the journey
→ THE MAIN CHARACTER (Who is central to your brand and your world?) Who are your clients? Are they a version of you, or something else? Think about the person who desperately needs what you've figured out how to do.
→ THE THING THEY'RE MOST AFRAID TO WANT (The deepest desire) What's keeping them up at night that feels just out of reach? The dream that's too big to admit out loud? This isn't just what they want - it's what they're scared to want.
→ YOUR UNIQUE VALUE/METHOD (What are you known for?) What rules did you break? What did you have to figure out that nobody taught you? What makes your approach completely different from everyone else's?
Take 5 minutes and write this out. I'll wait.
See what just happened? See how we didn't talk about your methodology, your certifications or industry standards here? It's not that those things aren't important - it's just that in a creative business, these are only one piece of the pie.
Obviously, everything gets easier when you understand your angle - but the next question you should be asking is: HOW do you use this positioning in real-time to grow your audience and build an offer that sells?
And that's where things get interesting, because niche authority isn't just about knowing your story - it's about building an entire ecosystem around it. One that helps others, and makes you money, right?
Ready to build your world?
Feel the difference? You just tasted what's possible when you build your world around who you actually are instead of how people expect you to show up.
There are lots more pieces to this puzzle, but with just what you have here - you have a starting point for creating a magnetic world
You have two paths forward:
Path 1: Master the Messaging This step is going to take you into some of the hidden foundations of positioning with free resources you can apply in your business right away.
Path 2: Brand Messaging Audit If you don't want to DIY it, you can skip straight to a 1:1 audit with me where we can sniff out missed opportunities and architect the best way for you to move forward.
